November 25, 2003
Sales & Sales Management Newsletter
This issue deals the role goal setting plays in your ultimate achievement.
Write Down Your Compelling Goals for 2004 and Achieve Them!
When you use your "values compass", goals become your destination which helps to establish a business and life balance. Only when you become crystal clear on where you are going, can you determine the correct path to get there. If you have not taken time to clearly describe and write down SMART (Specific, Measurable, Attainable, Relevant and Trackable) goals, then you will never know when, or if, you have arrived in the correct place. Distinguish between a goal and an activity and make sure your goals are non-routine, high-value, extremely important, and preferable not urgent.
Goals clarify your purpose. They assure that you have chosen the correct tasks. Goals give you the right to say no to tasks that lead you astray from where you want to go. They energize you to move forward with a daily action plan that is linked to your values, vision, and purpose. Goals keep you on the right track. Goals help to determine if you are effective or efficient.
What do we mean by effective or efficient? The "effective person" does the right thing for the "right reason" at the "right time". The "efficient person" also tends to do things right but is activity driven which always creates a sense of being overwhelmed. Take our quick quiz to determine if you lean towards efficient or effective.
Billy Bob and the sales team must also remember that although goals are important, it's the things you learn along the journey that makes you a better person. So this year, instead of beating yourself up for missing some targets, ask yourself, "what did I learn and accomplish, and how can I get even better in the future."
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